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When you look at transforming a culture, accountability has to be at the core. Without it, you end up with short-term gains that can lead to long-term destruction. Holding individuals and organizations accountable for their actions. Not just financially, but morally and ethically. It’s easy to cut corners or ignore the risks when there’s no real consequence, but once accountability is embedded into the culture, it shifts the focus from avoiding responsibility to taking ownership of decisions and their outcomes.

For corporations, especially those in positions of power like Boeing, car manufacturers, and even companies like Theranos or Enron, the lack of accountability creates an environment where profits are prioritized over safety, truth, and ethics. This breeds the kind of behavior that can lead to massive failures.

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